Oats Market Outlook: Comprehensive Trends and Projections 2032

Market Overview:

The global oats market size stood at USD 5.18 billion in 2019 and is projected to reach USD 8.56 billion by 2032, exhibiting a CAGR of 4.05% during the forecast period (2020-2032).

The increasing popularity of whole-grain foods due to their health advantages is expected to quickly grow the market, according to Fortune Business Insights. Their report, “Oats Market Size, Share & Industry Analysis, By Type (Steel Cut, Whole Oats, Instant Oats, and Others), Application (Bakery and Confectionery, Breakfast Cereals, Animal Feed, and Others), and Regional Forecast, 2020 – 2032,” shows that the market was worth USD 5.18 billion in 2019.

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The Report Lists the Key Companies in the Oats Market:

  • Quaker Oats Company (PepsiCo, Inc.) (New York, U.S.)
  • Morning Foods Ltd. (Crewe, United Kingdom)
  • The Kellogg Company (Michigan, U.S.)
  • Richardson International Ltd. (Winnipeg, Canada)
  • Bob’s Red Mill Natural Foods, Inc. (Oregon, U.S.)
  • Avena Foods Ltd. (Regina, Canada)
  • Glanbia, Plc. (Kilkenny, Ireland)
  • The Ancient Grains, Co. (Kildare, Ireland)
  • Aussee Oats Milling Pvt Ltd (Gampaha, Sri Lanka)
  • Blue Lake Milling (SA, Australia)


The oats market report gives a detailed look at the industry, including its size and growth, related markets, recent changes like mergers, regulations in key countries, and important trends.

Source: https://www.fortunebusinessinsights.com/industry-reports/oats-market-100199

Market Driver:

Significant Utilization in Animal Feed to Drive Market

The use of oats in animal feed is increasing the market because oats enhance the feed’s nutritional value. Oats contain more fat, providing more energy. They also help with digestion and have a good balance of amino acids, suitable for various animals like poultry, horses, and piglets. However, the market is challenged by other grains like wheat, barley, sorghum, and quinoa, which also have similar nutritional benefits. Moreover, the high demand for barley, known for its low cholesterol and triglyceride content, might affect the market’s growth.

Mass Disruption in Food Industry to Impede Development during Coronavirus

Lockdowns by the government have messed up supply chains, leading to store closures and issues in the food industry. Food makers and processors are having a hard time operating. The closure of hotels, restaurants, and cafes has hurt the worldwide market. But, production hasn’t stopped because governments made sure to provide seeds, fertilizers, and products to protect crops. Also, the government’s easy access to food supplies and goods can help businesses bounce back and make profits.

Regional Analysis:

Increasing Health-Conscious Consumers to Aid Growth in Europe

Europe is likely to dominate the market during the forecast period because of high production in countries like Russia, the U.K., Italy, and Spain. The increase in health awareness among people is boosting market growth. Also, the demand for healthy snacks made from grains is helping the market grow in Europe. Busy lives are making Europeans look for healthier food options, which is increasing production and consumption, creating more market chances.

In North America, the market is expected to be the biggest worldwide because of the rising popularity of porridge and oatmeal as main foods.

Key Development:

November 2018: Nestle SA announced that it has added a new product to its cereals range containing whole grains, called Oat Cheerios breakfast cereals in the UK.