Toilet Paper Market Share, Size, Trends, Growth & Outlook by 2032

The global toilet paper market is set to gain momentum from the rising awareness of deforestation while producing paper pulp. This information is given by Fortune Business Insights™ in a new report, titled, “Toilet Paper Market Size, Share & COVID-19 Impact Analysis, and Regional Forecast, 2020-2027.”The global toilet paper market size was USD 26.14 billion in 2019 and is projected to reach USD 49.91 billion by 2032, exhibiting a CAGR of 5.14% during the forecast period.

 

List of Key Players Profiled in the Toilet Paper Market Report:

  • Procter & Gamble Co. (Cincinnati, U.S.)
  • Kimberly-Clark (Dallas, U.S.)
  • Essity AB (Stockholm, Sweden)
  • Georgia-Pacific LLC (Atlanta, U.S.)
  • Hengan Group (Jinjiang, China)
  • Sofidel Group (Porcari, Italy)
  • Kruger Inc. (Montreal, Canada)
  • Empresas CMPC S.A (Santiago, Chile)
  • WEPA Hygieneprodukte GmbH (Arnsberg,  Germany)
  • Methodology used in this report: –

    Our researchers and domain experts use a unique blend of primary and secondary research, with validation and iterations at every stage, in order to minimize deviation and present the most accurate analysis of the Industrial Agitators Market. The research process begins with extensive data mining, using authentic sources such as trade magazines, technical publications, independent studies along with paid avenues such as ICIS, Hoovers, etc. Primary objectives of data mining include:
    •Definition and scope of research
    •Industrial Agitators Market dynamics, growth drivers and industry pitfalls
    •Regulatory and political guidelines for the industry
    •Industrial Agitators Market Demographics and statistical data

  • Unilever (London, U.K.)

Segments-

Household Segment to Grow Rapidly Stoked by Rising Number of Nuclear Families

Based on application, the household segment generated 60.16% in terms of the toilet paper market share in 2019. This growth is attributable to the increasing usage of this paper in homes as it is considered to be an essential daily-use commodity. Besides, the surging trend of living alone, as well as the rising number of nuclear families in urban areas would aid the growth of this segment.

Regional Analysis-

Surging Number of Hospitality Facilities to Favor Growth in Europe

Geographically, Asia Pacific earned USD 9.55 billion in 2019 in terms of revenue. Though the per capita toilet paper usage is relatively lower in this region, the rapid industrialization and urbanization would result in the development of improved restrooms, thereby leading to rising demand.

North America, on the other hand, is anticipated to grow significantly backed by the rising spending power of people residing in Canada and the U.S. Europe is set to show rising usage of this paper because of the increasing number of hospitality facilities in the region.

COVID-19 Pandemic to Accelerate Growth Fueled by Panic Buying among Masses

The outbreak of the COVID-19 pandemic created panic buying practices among the masses in the first few months of 2020. Hence, the demand for tissue paper and toilet paper surged exponentially during that time. Governments of various countries implemented lockdown and social distancing measures to curb the spread of coronavirus. Kimberly-Clark, for instance, mentioned that its 2020 first-quarter sales reached USD 1.7 billion. As compared to 2019, it increased by 13% this year.

Drivers & Restraints-

Rising Working-class Population to Spur Demand

The rising trend of travel and tourism is expected to broaden the hospitality industry worldwide. The demand for toilet paper in restaurants, resorts, and hotels is growing rapidly on account of the increasing hygiene requirements. Apart from that, the surging working-class population will further raise the usage of this product in corporate sectors and offices. For instance, the U.S. Census Bureau’s data on Country Business Pattern revealed that the total number of establishments was 7,860,674 in 2017. It reached 7,912,405 in 2018. These factors are set to propel the toilet paper market growth in the coming years. However, the rising popularity of bidet toilets may hamper growth by limiting demand.

Competitive Landscape-

Key Players Focus on Investing in the Development of New Production Facilities

The market for toilet paper houses a large number of manufacturers that are mainly aiming to invest hefty amounts of money in developing new production facilities. They are doing so to increase their production capacities and to cater to the rising demand worldwide. Below are the two latest industry developments:

  • September 2020: Andritz AG bagged a new order from Guangdong Hengan Paper Co., Ltd. to provide four tissue machines to its mill situated in China. It will be used to produce premium-quality handkerchiefs, toilet, facial, and napkin tissue made out of virgin market pulp.

Report Coverage: The global toilet paper market is expected to witness steady growth, driven by various factors such as increasing hygiene consciousness, demographic changes, and technological advancements in production facilities. Key players are investing in expanding their production capacities to meet the rising demand.

Browse Detailed Summary of Research Report:

https://www.fortunebusinessinsights.com/toilet-paper-market-104298

Harry